The best selling ideas to public opinion are unique, firsts, risqué, entertaining, simple, obvious and easy to spread. The more attributes these concepts have, the better.
Space tourism is such an idea (although the market is super limited) and “Stuff White People Like” is another.
So appealing the idea is that it commanded a $ 350 000 book fee for its generator.
Ideas (through marketing) really make the world go round!
