This of course is a rhetorical question.
I see it time and time again: entrepreneurs going ahead with some crazy business stunts without listening to a word of warning from people with enough credentials to know what they’re talking about.
After my trip from Australia, I just got wind that a friend’s business had just gone way, way south. How many times did I plead with him to revisit his strategy? Many. I tried the same with the partners and even investors and no one paid attention.
And now it seems that he thinks that by trying to locate his business in a more visible place, he will generate more business. For a few months, that will be true but give it six and it will be back to an empty business.
Will it take a second failed attempt for the whole crew to pay attention?
Time only will tell…
